On-Demand Webinar

Maximizing Value in Today's M&A Market

Today's buyers are underwriting whether an agency's performance can hold up under new ownership, and that means looking hard at how the organization actually operates. Strong financials alone no longer close a deal. 

Maxwell TEC
Braff-group-logo

In this exclusive on-demand session, M&A experts from Maxwell TEC and The Braff Group provide a look at what's driving valuations right now and what agencies can do to close the gap between where they are and where buyers need them to be. 

Meet the Speakers Watch Now Let's Talk M&A

Meet the Speakers

Mark Kulik

Mark Kulik 

Senior Managing Director

The Braff Group

Kristopher Novak

Kristopher Novak 

Managing Director

The Braff Group

Jay Duty

Jay Duty

COO

 

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Connecting the strategic and operational sides of a successful M&A transaction.

Whether you're preparing to go to market or evaluating acquisitions, get both the operator's view and the banker's view in this M&A-focused session.

Key Takeaways:

  • Why valuation today is tied to performance and scalability, not size alone
  • The value drivers buyers prioritize most: financial performance, compliance history, operational efficiency, and technology adoption
  • The readiness gaps that most often slow down or derail deals, from inconsistent documentation to limited operational visibility
  • How automating workflows and centralizing data turns operational readiness into diligence readiness

 

Discuss M&A with Our Experts